Tag: Omnichannel

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The New Face of Data-Driven Marketing: A Buyer’s Guide for Today’s Omnichannel Marketer

While the market is ripe with over thousands of martech and adtech options, marketers must ensure they have the right unified data foundation in place to power their marketing ecosystem. A new eBook from Acxiom, “The New Face of Data-Driven … read more » Read more at Digital Marketing Depot Digital Marketing Depot


08/10/2018 0

How Mature Is Your Omni-Channel Marketing Strategy? The Iterable Readiness Assessment

If you’ve ever wondered, “How am I doing?” when it comes to implementing an omni-channel marketing strategy — you’re not alone. Providing a relevant, engaging customer experience across all channels is easier said than done, and it can be challenging … read more » Read more at Digital Marketing Depot Digital Marketing Depot


13/04/2018 0

The No-Nonsense Guide to Achieving Omni-Channel Relevance

Ever since the term “omni-channel” was first coined years ago, marketing technology vendors have over-promised and under-delivered on providing businesses with this holy grail of brand ubiquity. Technology has finally caught up with all the promises and can now turn … read more » Read more at Digital Marketing Depot Digital Marketing Depot


19/03/2018 0

Omnichannel Personalization at Scale: How leading brands drive sales across channels

Americans now own an average of four devices, spending nearly 11 hours a day consuming media across platforms (Nielsen). When they read your email or visit your website, they expect personalized messaging – no matter which device they’re on. How … read more » Read more at Digital Marketing Depot Digital Marketing Depot


13/03/2018 0

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30/11/-0001 0