Tag: Customer

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How to Choose a Customer Data Platform

In a world where companies with data-driven marketing strategies are six times more likely to be profitable than their competition, Customer Data Platforms (CDPs) have become an essential foundation for marketers. Which is probably why about 78% of Enterprise companies … read more » Read more at Digital Marketing Depot Digital Marketing Depot

05/12/2018 0

What the Local Customer Service Ecosystem Looks Like in 2019

Posted by MiriamEllis Everything your brand does in the new year should support just one goal: better local customer service. Does this sound too simple? Doesn’t marketing brim with a thousand different tasks? Of course — but if the goal of each initiative isn’t to serve the customer better, it’s time for a change of…
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09/11/2018 0

Customer-First Through Customer Service

Doing right by our customers is the most important part of Conductor’s mission, and that core value drives everything from our feedback-driven product roadmap to our marketing campaigns and even our sales process. But nowhere is it more important than in our customer service. So we are thrilled to officially introduce 24-hour customer support on…
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18/10/2018 0

The Unconscious Ponzi Scheme: When Sales Is Confused for Customer Value

Once upon a time, I thought the sound of a sales rep hitting the Gong was the most beautiful sound in the world. I love sales. What’s not to like? Getting a new customer is a great moment for any business. In fact, someone once told me that SaaS actually stands for “Sales Absolves All…
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02/10/2018 0

Customer Data Challenge: Improve martech efficiency and ROI with unified data

Unifying the data that resides in your martech stack is a huge challenge – one that costs US brands millions of dollars annually. Nearly half of marketers surveyed say data silos affect their ability to engage, support and meet customer … read more » Read more at Digital Marketing Depot Digital Marketing Depot

22/09/2018 0

Building Better Customer Experiences – Whiteboard Friday

Posted by DiTomaso Are you mindful of your customer’s experience after they become a lead? It’s easy to fall in the same old rut of newsletters, invoices, and sales emails, but for a truly exceptional customer experience that improves their retention and love for your brand, you need to go above and beyond. In this…
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31/08/2018 0

Enterprise Customer Data Platforms: A Marketer’s Guide

New! Market Intelligence Report: Enterprise Customer Data Platforms: A Marketer’s Guide   Editorial Advisor: David Raab, Founder, CDP Institute Research/Writers: Karen Burka, Senior Research Consultant, Third Door Media Brian Kelly,Principal, Candlewood Creative Editor: Claire Schoen, Director, Content Marketing Services, Third Door … read more » Read more at Digital Marketing Depot Digital Marketing Depot

10/08/2018 0

Google Local Edits May Ask If You Are An Employee Or Customer

Sergey Alakov spotted something, I honestly thought I’ve seen before but I can’t find that I covered it, that when you make an edit as a normal user to a local panel on Google, Google is asking if you are a customer or employee of that business that you are editing… Search Engine Roundtable

07/06/2018 0

Customer Spotlight: Growing a Law Firm as a One-Woman Team

Customer Spotlight: Growing a Law Firm as a One-Woman Team Aaron Doherty Last updated: June 1, 2018 Customer Spotlight Aaron here – director of acquisition on the marketing team at WordStream. Last month I had the pleasure of speaking with WordStream customer Jessica Richardson, the director of marketing for Murphy Law Firm, about her business…
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02/06/2018 0

The Smart Marketer’s Guide to Finding and Using Customer Insights

From launching new products to building out marketing campaigns, savvy businesses build plans around concrete customer insights. At their core, customer insights meld market research with shopper behavior and customer sentiment around your brand, offering a lens into what makes … read more » Read more at Digital Marketing Depot Digital Marketing Depot

27/05/2018 0

Product List

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30/11/-0001 0