Category: Blog

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New Report: 59% of E-commerce Sites Not Testing Their Most Important Channel

I enjoyed reading through the new report from Conversion.com and econsultancy based on research they carried out to understand the big trends in e-commerce and specifically focusing on attitudes to testing and experimentation. One particular part caught my eye and I thought I would repurpose (with permission) some of their research and data to illustrate a…
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24/02/2018 0

Notice: Blog Commenting & Twitter Post Changes

This is a notice sort of blog post about some changes that have happened regarding commenting on this site as well as automated tweeting from this site… Search Engine Roundtable


24/02/2018 0

Diagnosing Why a Site’s Set of Pages May Be Ranking Poorly – Whiteboard Friday

Posted by randfish Your rankings have dropped and you don’t know why. Maybe your traffic dropped as well, or maybe just a section of your site has lost rankings. It’s an important and often complex mystery to solve, and there are a number of boxes to check off while you investigate. In this Whiteboard Friday,…
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24/02/2018 0

Bing Adds Coupon Carousels to Search Results for Retailers

Bing has added coupons very prominently to their search results, highlighting numerous of the better known coupon sites for various retailer searches.  It shows up for both “retailer name” + “coupons” as well as just for the retailer name alone. Here is an example.  This one was showed up for the query “Home Depot”. When…
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24/02/2018 0

Search Buzz Video Recap: Google Ranking Update, Mobile First Index Expands, News Meta Keyword Gone & More

This week, we reported about a possible Google algorithm and ranking update in search. Google said they will be expanding their mobile-first index over the next several weeks… Search Engine Roundtable


24/02/2018 0

Is Content Pruning Good for SEO? Case Studies + Experts’ Opinions

There comes a time in our life when some things need to be changed or refreshed. The same happens in the life of content. It might get outdated or irrelevant and that’s when content pruning comes to the rescue.   By its nature, pruning means cutting off dead branches or stems, especially to encourage growth.…
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24/02/2018 0

A Simple Content Marketing Case Study That Works

Seth Godin has famously said that “content marketing is the only marketing left.” That’s certainly music to the ears of content marketers, who engage in ever more complex initiatives to garner attention and entice consumer behavior. But as the content marketing industry matures and evolves, I fear that sometimes we’re all guilty at times of…
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24/02/2018 0

How Powerful Is Instagram Influencer Marketing? [Infographic]

The booming growth of social media has led to the rise of the influencer marketing industry, which is projected to take up a $ 5 to 10 billion share in advertising by 2020. Instagram specifically is slated to play an important role. At 700 million monthly active users and a daily active user base of…
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24/02/2018 0

What are Backlinks and Do They Matter in 2018?

If you’re just getting started with SEO, you’re likely to hear a lot about “backlinks,” “external and internal links,” or “link building.” After all, backlinks are an important SEO ranking factor for SEO success, but as a newbie, you may be wondering: what are backlinks? SEO changes all the time — do backlinks still matter?…
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24/02/2018 0

New Research: 35% of Competitive Local Keywords Have Local Pack Ads

Posted by Dr-Pete Over the past year, you may have spotted a new kind of Google ad on a local search. It looks something like this one (on a search for “oil change” from my Pixel phone in the Chicago suburbs): These ads seem to appear primarily on mobile results, with some limited testing on…
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23/02/2018 0

Product List

Loading the page…   Share 1 2   Share Free SEO Software Want to rank highly in Google? Try traffic Travis, free SEO software Traffic Travis is a software designed to help online businesses boost their website traffic. It is an all-in-one tool for search engine optimization, pay-per-click monitoring and general market research. Visit Website…
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30/11/-0001 0