Author: webdev

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Technology Sales Channel Conflict

In my consulting practice I do a lot of work with software and hardware companies in area of channel development. One of the hardest things to manage while growing a channel business is the inevitable conflict between all the players throughout your various distribution methods, including your direct sales force. Channel Conflict is a Difficult…
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04/09/2016 0

The Importance Of Hustle!

Hustle is both an important concept but a very unfortunate word. To many, particularly prospects and customers, it has vey negative connotations. Prospects and customers don’t want to feel “Hustled.” Usually they take this meaning as being manipulated, cheated, or fooled. Sales people who do this are often labeled “Hustlers.” But there is an important,…
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04/09/2016 0

What Is The Cost of Keeping Donor and Event Data Separate?

Imagine this situation: You have an upcoming gala you are preparing for. You’ve figured out you have a few tasks prior to the event (time to complete): You have to send a “save the date” email 8 weeks out (4 hrs) You send a mailed invitation 6 weeks out (8 hrs) You resend an e-invitation…
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03/09/2016 0

How to Optimize Your Email Content’s Readability

We’ve all heard that “reading is fundamental.” We’re going to tweak that adage a bit for email marketers and coin a new one: “readability is fundamental.” In fact, it’s probably safe to say that in terms of importance to a campaign’s success, readability is right up there with deliverability, a topic we recently covered in…
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03/09/2016 0

Common Sense PR

When people think “public relations,” what typically springs to mind is a sea of press releases and zealous flaks calling less-than-interested reporters with promises of a Pulitzer-prize-winning story if only they would talk to the company the PR pros represent. But there’s more to public relations than the written word, or even those words that…
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03/09/2016 0

10 tips to get your website to the top of Google search

17 Aug 16 | Christopher Ratcliff  Back when we first published a 10 step guide on how to top Google search, the world of organic andpaid search was a vastly different place. Sure it was only three years ago (almost to the day), but my how the landscape has changed. In 2013, to get to…
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03/09/2016 0

The Future of the Traditional Resume

How did you apply to your first job? Maybe you handed a resume and application to a receptionist, or you filled out an online form and attached your resume, or maybe you just sent an email with your resume and cover letter attached. Today, job seekers have so many avenues to search and apply for…
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03/09/2016 0

Kroger Deal Highlights 3 Reasons Blended Data Is A Must In Retail

Partnership with data provider IRI enables the retailer and manufacturers to share the same customer insights, for more customized experiences. If other retailers do not follow suit, they could lose in the battle for the consumer. Three reasons data continues to change the retail game. At Kroger stores, a box of Oreos may soon tell…
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03/09/2016 0

12 Tips for Creating a High Volume of Top-Quality Video Content

What’s your No. 1 tip for brands that want to create a high volume of video without sacrificing quality? 1. Batch Your Production Trying to shoot, edit and distribute multiple videos each week is really difficult. Instead of trying to create something every week, set aside one day a month (or even every other month)…
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03/09/2016 0

How To Acquire Competitor Backlinks For Your Site (4 Simple Steps)

This is a guest post by Murris Johnson, a digital marketer and founder of Nomvo.com. Murris has been an SEO PowerSuite user for over 5 years, and in this post, he’s sharing his top tips on acquiring quality backlinks with the help of the toolset. If you’d like your own content on SEO and Digital…
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03/09/2016 0

Product List

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